Blog

Aug 28, 2023

Find Every Fall 2023 Makeup Trend In Chantecaille’s Newest Collection

By Lauren Caruso It’s easy to see your makeup bag as an all-powerful transformation kit: A bright red lipstick can evoke confidence for an important interview, or a blue eye shadow can transport you

By Lauren Caruso

It’s easy to see your makeup bag as an all-powerful transformation kit: A bright red lipstick can evoke confidence for an important interview, or a blue eye shadow can transport you to another decade. But what if your makeup bag’s purpose wasn’t to change you? What if it was there to celebrate your natural features, rather than distract from them? Chantecaille’s answer to those questions comes in the form of its new Wild Mustang makeup collection, which offers a gorgeous take on this season’s quiet luxury trend — but in beauty form.

Taking inspiration from the majestic, untamed spirit of wild horses, Chantecaille successfully blends the guiding pillars of effortless, French-girl beauty — the ethos that a little can go a long way — with the richness of the American West landscape for a line that’s as valiant as it is wearable. Think luminescent golden beige and matte chocolate brown eye shadows that evoke the shimmering mane of an unbound stallion, and the rich but subtle pink for the lips, inspired by Western wildflowers. In fact, each product in the six-piece collection not only celebrates our unique individual beauty but also reinforces our connection to the definition of “natural.”

The Wild Mustang Collection’s captivating array of shades is versatile enough to be in daily rotation for the fall season, no matter your plans. (No, really—if you’re looking to downsize in favor of a few high-quality options that offer a luxe finish, listen up.) It’s also a perfect opportunity to dip into some of the season’s biggest makeup trends.

Is there anything that feels more of-the-moment than a matte brown and shimmery champagne combo? For a subtle, everyday look that harnesses the power color, start by dipping the tip of your Shade and Sweep Eye Brush into Bay, a matte chocolate brown shadow, and gently press it into the base of the upper lash line. Finish with a touch of Pinto, a shimmering silvery mauve, at the inner corner for a one-minute look offers instant charm. Luckily, these hues go with everything.

Tired of the traditional black smoky eye? Dip into one of fall 2023’s biggest trends: a softer, more refined iteration of the bold eye look. Start by sweeping Palomino, a matte champagne eye shadow, over the entire lid, then using the tip of the Shade and Sweep Eye Brush to layer Bay, the matte chocolate brown, on the outer corners, working upward, perpendicular to your crease. The result? Your own take on refined elegance.

Prefer something that’ll glisten during a late afternoon spent outdoors? Dare to try out the inverted smoky-eye look by swiping Roan, a luminescent cinnamon, under the lower lash line and Pinto, a shimmering silvery mauve, across the center lid and inner corner. Thanks to Roan’s multi-dimensional shimmer and Pinto’s subtle glint, the light-catching look is one you’ll turn to all season long.

Philanthropy has always been a part of the brand’s DNA and this collection continues to honor the heart of the brand. Funds raised from sales of the Wild Mustang collection support the American Wild Horse Campaign and its work protecting an isolated herd of wild horses in Utah’s Cedar Mountains. This collection is one of dozens that reinforce the years-long commitment of Chantecaille founder Sylvie and her daughter Olivia to support wild spaces and animals.

Chantecaille was founded on the idea that we can harness the powers of plants and flowers by combining it with science-driven formulations. The botanical-based brand pioneered a new kind of pared-down beauty by calling on powerful, soothing ingredients like rosewater found in Rose de Mai in Grasse, France, hydrating wild pansy sourced from Bulgaria, and organic baobab oil from Zimbabwe to do the heavy lifting — and that rings true for the Wild Horses range. Everything in the collection is vegan and free of phthalates, sulfates, mineral oil, petrolatum, palm oil, and GMOs, so you can feel good about wearing it.

Finally, a luxury makeup collection feels special enough for fanciful occasions but versatile enough for everyday — all without the fluff.